Aellē Digital
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Case Studies

Real programs. Documented results.

Every number below is an actual outcome from a behavioral health program running AellēX. No composites and no projections. The markets differ, the levels of care differ, and the direction of every outcome is the same.

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27+Program types
documented
$180M+Revenue generated
across all programs
857%Average inquiry
increase
68%Average CPA
reduction
The Work

Twenty seven programs. Every one traceable.

Filter by level of care, then open any program to read the challenge, what we built and what it produced.

27 programs
Residential

Opioid Recovery Center

622%Inquiry increase
$78Acquisition cost, from $500
$7.8MRevenue in 6 months
Read the story
Challenge

In a saturated market, standing out and attracting quality leads was a major challenge.

Solution

A geo targeted custom funnel with high converting ads and retargeting that highlighted the center's unique programs.

Results
622% increase in inquiriesAcquisition cost dropped from $500 to $78$7.8M in revenue over 6 months96% increase in lead to patient conversion96% increase in consultations booked42% more patients followed through with scheduled treatment
Mental Health

Mental Health Facility

1,218%Inquiry increase
63%Acquisition cost drop
$3.8MRevenue in 6 months
Read the story
Challenge

The facility had low visibility and difficulty attracting patients.

Solution

A comprehensive strategy: custom funnel, geo targeted advertising, AI powered lead nurturing and omni channel campaigns across Google, Meta and TikTok.

Results
1,218% increase in inquiriesAcquisition costs down 63%$3.8M in revenue over 6 months41% increase in organic search traffic58% increase in consultations attended180% more website form submissions68% higher social engagement
Residential

Residential Detox Center

1,424%Inquiry increase
69%Acquisition cost reduction
$3.2MRevenue in 6 months
Read the story
Challenge

The detox center had trouble standing out in an already crowded market.

Solution

A high converting custom funnel with targeted ads, video campaigns and optimized landing pages.

Results
1,424% increase in inquiriesAcquisition costs reduced 69%$3.2M in revenue over 6 months23% improvement in conversion rates30% increase in patient retention post admission194% more consultations booked
Specialty

Holistic Rehab Center

1,065%Inquiry increase
58%Acquisition cost reduction
$5.2MRevenue in 6 months
Read the story
Challenge

Struggling to attract patients interested in alternative therapies and holistic recovery, with low inquiry rates and poor conversion.

Solution

A holistic focused funnel built on the benefits of alternative therapy, patient testimonials and educational content, with retargeting to re engage early interest.

Results
1,065% increase in inquiriesAcquisition costs reduced 58%$5.2M in revenue over 6 months49% higher lead to patient conversion74% increase in engagement with educational content122% increase in consultation bookings
Residential

Private Recovery Clinic

5xAdmission growth in 90 days
90%+Occupancy reached
$6.2MTreatment revenue
Read the story
Challenge

A boutique clinic over reliant on physician referrals. Phones rang inconsistently and there was no way to track return on marketing spend. Admissions fluctuated seasonally and beds sat empty.

Solution

The high performance growth system: Google Ads on high intent keywords, call tracking integrated with AellēX pipelines to monitor every lead, and layered retargeting on Meta and YouTube to re engage undecided families.

Results
Admissions grew 5x within 90 daysOccupancy reached 90% and held$6.2M in treatment revenue directly generated
Luxury

Luxury Rehab

95%Consistent occupancy
41%CAC reduction
$12MAnnual treatment revenue
Read the story
Challenge

Catering to high net worth families but with marketing that did not match the brand. Generic referral sources filled some beds, but occupancy was inconsistent.

Solution

A prestige focused funnel: search on terms like executive rehab center, combined with video storytelling about staff, amenities and outcomes, plus a retargeting sequence of testimonials and facility tours.

Results
Occupancy increased to 95% consistentlyCAC dropped 41%$12M added in annual treatment revenue
Mental Health

Adolescent Treatment Center

6xParent inquiries in 90 days
92%Census full
$8.4MBooked treatment revenue
Read the story
Challenge

Parents searching for help with teens struggling with depression and substance use could not find the center online. Referrals were the only pipeline.

Solution

A dedicated parent focused funnel: search and Meta ads leading to an adolescent care guide, with automated email and text follow up that educated parents while guiding them toward an admissions call.

Results
Parent inquiries grew 6x in 90 daysCensus climbed to 92% full$8.4M in booked treatment revenue in year one
IOP / PHP

Telehealth Therapy Group

5.4xClient acquisition growth
38%Retention improvement
$15MAnnual recurring revenue
Read the story
Challenge

Online sessions offered nationwide, but invisible in search. The core struggle was scaling beyond referrals.

Solution

National paid search targeting online therapy for anxiety, a funnel optimized for telehealth booking, and AI driven onboarding email to reduce drop off before the first session.

Results
Client acquisition grew 5.4xRetention improved 38%Scaled to $15M in annual recurring revenue
Specialty

Ketamine Therapy Clinic

4.2xQualified leads
2xBookings doubled
$3.6MRevenue expansion in 9 months
Read the story
Challenge

Stigma and low awareness of ketamine therapy left the clinic struggling to convert inquiries into patients.

Solution

An educational video funnel, patient testimonial advertising, and a website assistant answering common questions with empathy.

Results
Qualified leads increased 4.2xBookings doubledTreatment revenue expanded $3.6M in 9 months
Mental Health

Behavioral Health Hospital

85%+Year round occupancy
2xAdmissions stabilized
$28MAnnual treatment revenue
Read the story
Challenge

A psychiatric hospital facing census dips outside crisis periods, with no digital funnel for consistent referrals or direct admissions.

Solution

Search campaigns on high intent terms such as psychiatric hospital near me, symptom based landing pages, and AellēX pipelines managing every referral and inquiry.

Results
Admissions stabilizedOccupancy held above 85% year roundTreatment revenue grew $28M annually
Residential

Sober Living Homes

3xLead flow tripled
87%Occupancy stabilized
$5.2MAnnual revenue growth
Read the story
Challenge

Beds sat empty due to low referrals and weak visibility.

Solution

Local service ads, a website rebuilt around conversion and trust signals, and retargeting of families who had previously searched for sober living.

Results
Lead flow tripledOccupancy stabilized at 87%Revenue grew $5.2M annually
IOP / PHP

Group Therapy Practice

280%Consult bookings
3.6xNew patient acquisition
$3.8MAnnual treatment revenue
Read the story
Challenge

A group practice struggling to scale beyond word of mouth and directory listings. Sessions were not consistently full.

Solution

A funnel offering a free consultation call, search campaigns around group therapy for depression and anxiety, and an automated nurture system through AellēX.

Results
Consult bookings increased 280%New patient acquisition grew 3.6xScaled to $3.8M in annual treatment revenue
Specialty

Eating Disorder Clinic

3.9xAdmissions increase
6 monthsWaitlists formed
$10.2MTreatment revenue growth
Read the story
Challenge

Excellent staff and outcomes, but virtually invisible online. Families only found them by referral.

Solution

Content funnels built for organic search, paid campaigns for private treatment queries, and nurture sequences guiding families from first interest to enrollment.

Results
Admissions increased 3.9xWaitlists formed within 6 monthsTreatment revenue grew $10.2M
Mental Health

Anxiety & Depression Center

6xPhone calls
95%Occupancy reached
$7.1MAnnual revenue growth
Read the story
Challenge

Despite excellent outcomes the phones rarely rang, and the budget was going to awareness advertising with no tracking behind it.

Solution

Spend moved into high intent search, the website rebuilt funnel first, and text and email follow up layered on top.

Results
Phone calls increased 6xOccupancy reached 95%CAC dropped 54%Treatment revenue grew $7.1M annually
Specialty

Trauma Recovery Program

320%Inquiry growth
4.1xEnrollment increase
$9.6MRevenue in 9 months
Read the story
Challenge

A trauma focused outpatient program that could not communicate its approach effectively. Referrals brought some patients but census was inconsistent.

Solution

A story driven funnel with video testimonials, social campaigns built around trauma informed care, and an automated intake process.

Results
Inquiries grew 320%Enrollment increased 4.1x$9.6M generated in 9 months
Specialty

Faith-Based Recovery Center

4.3xLead increase
94%Census reached
$8.9MAnnual revenue growth
Read the story
Challenge

The center needed to reach families seeking spiritually integrated treatment.

Solution

Faith centered funnels, organic search built around spiritual recovery terms, and testimonial driven retargeting.

Results
Leads increased 4.3xCensus climbed to 94% fullAnnual treatment revenue grew $8.9M
Residential

Anxiety & Addiction Treatment Facility

512%Inquiry increase
$1.8MRevenue in 3 months
121%Consults booked
Read the story
Challenge

The facility struggled to convert inquiries into patients, which meant missed revenue.

Solution

A custom funnel guiding people through a personalized journey with empathetic messaging, and an assistant that improved response time and engaged leads immediately.

Results
512% increase in inquiriesAcquisition costs reduced $38,000 per month$1.8M in revenue in 3 months82% higher likelihood of admission from faster response47% increase in patient engagement across channels121% increase in booked consultations
Residential

Comprehensive Recovery Center

149New enrollments in 60 days
$41Cost per acquisition
$3.7MRevenue in 5 months
Read the story
Challenge

High ad spend with poor targeting, producing wasted budget and weak leads.

Solution

A targeted custom funnel with retargeting and personalized messaging built to attract qualified patients.

Results
149 new enrollments in 60 daysAcquisition cost reduced to $41, from over $400$3.7M in revenue over 5 months7.2% click through rate against a 2 to 3% category average58% improvement in lead response time23% higher landing page conversion
Residential

Dual Diagnosis Treatment Facility

37%Leads to patients
335New patients in 6 months
$5.2MAdditional revenue
Read the story
Challenge

Marketing that failed to connect with dual diagnosis patients, producing poor conversion.

Solution

A focused funnel addressing the specific needs of dual diagnosis patients, with real time lead nurturing to keep them engaged.

Results
37% of leads converted into patients335 new patients in 6 months$5.2M in additional annual revenue88% of leads stayed engaged through nurturing24% reduction in cost per lead19% increase in organic search traffic
Mental Health

Teen & Family Recovery Program

87%Enrollment growth
$21Lead cost, from $300
$2.6MRevenue on $50K spend
Read the story
Challenge

Families were skeptical, and the lack of trust and understanding kept enrollment low.

Solution

An educational funnel built on expert insight, client testimonials and case studies to build trust and reassure families.

Results
87% growth in enrollmentsLead cost reduced to $21, down from $300$2.6M in revenue from $50K in ad spend77% increase in family engagement and inquiries44% improvement in lead conversion112% increase in consultations scheduled
Residential

Addiction Treatment Facility

857%More inquiries
61%CPA reduction
$4.5MRevenue in 6 months
Read the story
Challenge

The facility struggled to attract high quality leads, which held down patient conversion.

Solution

A blend of paid search, social campaigns and organic strategy feeding one high converting custom funnel.

Results
857% more inquiriesCost per acquisition reduced 61%$4.5M in revenue over 6 months34% improvement in landing page conversion46% better click through rate59% increase in leads converting to patients
Luxury

Luxury Residential Rehab Facility

961%Inquiry increase
52%Acquisition cost reduction
$4.7MRevenue in 6 months
Read the story
Challenge

Difficulty differentiating in a competitive high end market.

Solution

A custom funnel using premium keywords and highly targeted retargeting to reach affluent families seeking luxury treatment.

Results
961% increase in inquiriesAcquisition costs reduced 52%$4.7M in revenue over 6 months32% increase in conversions from affluent clients21% higher conversion rate on premium offerings
Residential

Detox & Residential Rehab Center

1,159%Inquiry increase
67%Acquisition cost reduction
$4.1MRevenue in 6 months
Read the story
Challenge

Difficulty generating quality leads and converting them into patients in a saturated market.

Solution

A geo targeted custom funnel with high converting ads, optimized keywords and retargeting built to engage and convert high quality leads.

Results
1,159% increase in inquiriesAcquisition costs reduced 67%$4.1M in revenue over 6 months47% increase in landing page conversion94% more new patient sign ups57% more return visits29% more leads from organic search
Veteran

Veteran Addiction Treatment Facility

1,832%Inquiry increase
53%Acquisition cost reduction
$3.3MRevenue in 6 months
Read the story
Challenge

Difficulty connecting with veterans needing specialized addiction treatment. Traditional marketing was not resonating.

Solution

A custom funnel emphasizing the facility's expertise with veterans, veteran specific messaging, partnerships with veteran organizations, and video content showing real patient stories.

Results
1,832% increase in inquiriesAcquisition costs reduced 53%$3.3M in revenue over 6 months52% improvement in lead to patient conversion71% increase in organic search traffic78% more leads from video engagement
Mental Health

Dual Diagnosis Treatment Center

3.7xLead increase
2xAverage call duration
$7.8MRevenue in 6 months
Read the story
Challenge

Low inquiry rates and poor lead conversion against a complex service line that was hard to explain.

Solution

A content rich funnel with educational video on dual diagnosis care, search campaigns on long tail queries, and organic content ranking for over 40 symptom based keywords.

Results
Leads increased 3.7xAverage call duration doubledAdmissions revenue rose $7.8M in 6 months
IOP / PHP

Outpatient Mental Health Program

4.5xIntake calls
62%Show up rate improvement
$4.5MAnnual enrollment revenue
Read the story
Challenge

Strong clinicians but poor marketing. The site lacked conversion funnels and social brought awareness rather than patients.

Solution

A social funnel offering a free mental health self assessment tied to a landing page built for intake calls, with leads nurtured through AellēX text and email flows to reduce drop off before scheduling.

Results
Intake calls increased 4.5xShow up rates improved 62%Enrollment revenue doubled to $4.5M annually
Veteran

Veteran-Focused Rehab Program

5.8xLead increase
2xAdmissions doubled
$11.4MRevenue in year one
Read the story
Challenge

A program serving veterans with PTSD and addiction, with outreach limited to VA referrals.

Solution

Targeted campaigns around veteran focused support, awareness funnels on social, and partnerships with veteran voices to build credibility.

Results
Leads increased 5.8xAdmissions doubled$11.4M added in revenue in the first year
Your Program Is Next

Every result above started with a single conversation.

These are documented outcomes from programs that made one decision, to build the infrastructure that determines market position rather than renting activity. If your program intends to lead its market, the conversation starts here.

Let's talk See the platform